TPS # 10 What I've Learned from 2 Months of HyperGrowth on Twitter.

Read Time: 7 minutes (worth it)

Welcome Back, Solopreneurs.

Hunter, here.

And hello to the 118 new subscribers getting us closer to 300! You guys are absolute legends.

Growing on Twitter is hard.

There's no way around it. Sticking out in a crowd of over 300 million users is tricky.

But I have learned some tips & tricks that I know can supercharge your Twitter growth & skip mistakes that I made early on.

Tell me if this sounds familiar:

Tweeting every day just for nobody to like your content. Shouting into the void and just hoping someone shouts back.

It gets discouraging quickly, and that's why most never make it.

But have you ever seen a creator stay consistent for 3 years and not be successful?

Neither have I.

Now I know what you might be thinking:

"Why on earth would I listen to this guy?"

Well, here is my first tweet on Nov. 14 2022, I had 0 followers, and 0 direction.

I ended up hitting 100 followers in a matter of days, and 1,000 followers in a matter of weeks.

Interested?

Let's dive in.

Being under 500 followers is a different game than being over 500.

But they both boil down to one crucial element: Your writing.

Good writing takes off. Bad writing doesn't.

Keep this in mind if you wonder why your thread or tweet didn't perform as you expected.

Under 500 Followers:

If this is you, there are a couple of tricks I know work for getting followers & engagement.

Not surprisingly the most significant one is ENGAGEMENT.

It's called SOCIAL media, not anti-social media. So go out there and make friends and connect with creators that are similar in size & are in your niche.

Don't know how?

Start by leaving valuable and, more importantly, authentic replies.

Just be yourself; that's what makes you stand out.

I personally either use the tool Engagement Builder, but you can also start by creating a Twitter list of large accounts in your niche, replying to their content, and replying to the replies of their content.

I do this because I know that people replying to their content share similar interests as me. ( And I do this 50-100 times a day)

If you want results, you must put in the reps & stay consistent.

In my first 30 days, I wrote 30 threads and 5 tweets per day.

Most didn't get any likes or comments, but it taught me how to write online, and that's what is most important.

Now that you have a solid base of how to start getting attention. You need to convert these impressions into followers.

And that's where your profile comes into play.

A framework I use to create any bio is: "I help X do Y by Z" or "X... Without Y to get Z."

And as far as your profile picture and banner, I prefer to keep a similar theme between the two. I also am a fan of minimalistic designs, but you can do whatever feels the best for you. (It's all about being authentic)

Over 500 followers:

Now you have the snowball starting to roll down the hill.

It's the most challenging part to get to, but it is the most rewarding.

Pro tip: Turn notifications off.

If I don't, I get far too distracted, and it disrupts my focus.

The growth game here isn't too different from being under 500 followers.

I am still iterating my bio, pfp, and banner every few weeks to test and see what works the best.

I am still engaging (less) with other accounts to expand my network.

But what is different now is the thread game.

Threads are like the IG reels of Twitter.

The best ones take off and can lead to hundreds of followers.

Keep in mind, I have never officially "gone viral," so I know I didn't "get lucky" in growing my account.

But now that you have an audience that will see your threads, it's time to double down.

80% of the performance of the thread will come from how engaging the hook is.

Great content keeps the reader entertained, but for them to read your content, you have to walk them through the door with your hook.

Not sure how to craft a compelling hook?

Start by learning copywriting. Learn the frameworks and styles copywriters use to make readers feel certain emotions.

If you can spark an emotion in the audience, the chance of your thread taking off is MUCH higher.

Pro Tip:

Use the word "you" whenever you can.

You want the reader to feel like you are speaking directly to them. That said, have an intended audience in mind when writing the thread.

This makes it easier to start crafting your hook.

Notice how many times I used the word "you" in this article. I wanted to make you feel like I am having a conversation with you. And that's what you need to emulate in your writing.

That's the bulk of content from what I've learned about hypergrowth on Twitter over the past two months.

If you are just starting out or struggling to grow your audience, don't be discouraged.

As long as you take imperfect but consistent action. There is no doubt in my mind that you will make it.

I'll see you next Saturday!

Best, Hunter.

PS: Whenever you're ready, here are two ways I can help you:

1. Get the Entrepreneurs Action Pack for 30% off with code."Legends"

2. See if you qualify for an exclusive coaching program; I am starting to take your personal brand to the next level. (I am only taking on 5 clients, so spots are extremely limited)